Reuters: White House Run

App Design / UI & UX

The Brief

Reuters wanted to create an app surrounding the election, combining data pulled from their newly redesigned Polling Explorer (also re-designed by us) and their live news site. We worked with them to brainstorm ideas. The result was White House Run, an interactive game where a user could create a candidate to “run” through the election. Though a series of events and quizzes, users answered weekly world/politics questions, along with participating in choose-your-own-adventure- style speeches and events to gain an elect-ability score.

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Steven Sergiovanni

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