Corlear's Bar

Web Design & Brand Identity

The Brief

We worked closely with the bar creators to develop a brand that played on the neighborhood's history to a time when it was called Corlear's Hook, made famous by the old gangs of New York and is rumored to be where the term hooker originated. The hook iconography is central image that plays on the letter C in Corlears as well as the history.

A clean website showcases more historical imagery and the inventive "Jam Session" cocktails that were popularized by the bar with imported jams from the UK. Corlear's was a great cocktail bar in the Lower East Side that sadly succumbed to the statistics of 60% of New York City restaurants and bars and is no longer open.

Want a nice brand package and website like Corlear's

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